Episode 109: How to Land High-Ticket Clients Part 4: Sell Your Transformational Process and Promise

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Hey, Doc Squad!

Today's episode is the fourth in the 5 part series on How to Land (Create) High-Ticket Clients. If you haven't had a chance to listen to last week's episode, you might want to do that as this week's episode builds up on what I talked about last week; Episode 108: How to Land High-Ticket Clients Part 3: Speak Their Language

I wake up every day and I think to myself, how can I pour into my people?

How can I serve them?

Because I am a firm believer in reaping what you sow.  And I have utilized this law to grow a profitable high ticket coaching business.

However, there's a complexity to it. You have to be okay with receiving because, at that point in time, you are then able to reap the benefits of what you've sown. Your receiving is someone else's giving, and it's a beautiful cycle.

In order to create high ticket clients, you must sell your transformational process and promise. You must speak the language that premium clients understand.

If your language is broad and nonspecific, you'll end up commoditizing your program. It becomes a commodity that attracts clients who are just shopping around looking for the cheapest they can get. 

And then when you launch or put things out there into the world and you start selling, people don't buy. They'll get on a call with you or they'll be in your DMS but they're thinking to themselves, "Is this worth it? Is there someone else who can get me the exact same transformation at a cheaper rate?"

So if you notice that you're attracting that type of people, it's likely your language.

The good news? You can change that!

Because all of this is within your control! 

In this episode, I discuss:

  • How to speak and sell to premium clients
  • The 3 things you need to build a successful coaching business

Mentioned in this episode:

Episode 103: The Anatomy Of My 60K Month
Episode 106: How To Land High-Ticket Clients Part 1: Communicating Value
Episode 108: How to Land High-Ticket Clients Part 3: Speak Their Language

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